Conan O’Brien marches to the beat of his own drummer. No really, he does. When it comes to social media participation, the comedian blazes his own unique trail there too. Let’s take a look at Conan’s new Twitter account, what he does “right” and “wrong”, and how you can benefit from breaking the rules once in a while too.
For those that don’t know, I’ll briefly sum up Conan O’Brien’s recent history. He worked for years to become host of the most coveted talk show in America, got the job, and was essentially given the boot very shortly thereafter (unjustly in the eyes of many). In the process, he gained a fiercely loyal fan base, known as Team Coco.
During his NBC tenure, Conan didn’t officially have his own social media presence. In fact, he instead poked fun at celebrity social media usage via the recurring “Twitter Tracker” skit. Fast forward to today, [...] Continue Reading…








