Monthly Archives: November 2008
Yahoo!’s CEO steps down – whose personal brand image will save them?
Two Sundays ago, Yahoo! confirmed that CEO Jerry Yang will be stepping down and that the search for his replacement is underway. He had been under huge scrutiny over the past few months for not accepting Microsoft’s bid to buy out the company multiple times, which many believe is the cause for the sudden downfall
Online Reputation Management: Leaving Effective Blog Comments For Your Online Reputation
When you leave blog comments, do you have a goal in mind? Believe it or not, blog comments are an excellent way to build relationships with key people in your field (find them on AllTop and Technorati), create positive touchpoints for your personal brand, and demonstrate your ability to synthesize information, provide insight and draw on past experiences. Commenting
Our Anonymous 2 Minute Survey
We are trying to collect some more information to figure out where Brand-Yourself.com can help students and young professionals. If you have a moment can you please answer our quick survey. Thanks we greatly appreciate your time and support! Click here for our survey
50 Social Media Professional Sites for the Serious Student and Job Seeker
Alisa Miller at CareerOverview.com posted an excellent article yesterday called Forget Facebook: 50 Social Sites for the Serious Student Job Seeker. Alisa’s post is an excellent source of career-building professional sites (beyond LinkedIn), social sites (beyond Facebook), employment sites (beyond Monster), as well as specific niche sites for finance, science, health and medicine. We encourage
The Debate Continues: Arguments for Personal Branding
Geoff Livingston, a brilliant blogger and thought leader, has generated a lot of buzz lately by laying out arguments against personal branding. Using some of Geoff’s arguments as a starting point, I’d like to share why I believe personal branding is valuable to you, valuable to customers, and valuable to corporations. First: What is personal
Personal Brand Assessment: What To Consider Before Creating Your Personal Brand
I stumbled across a debate going on about personal branding, started by Geoff Livingston of The Buzz Bin a few days ago with his blog post I Don’t Care About Your Personal Brand. While I disagree with him overall, he does bring up some valid points that I will address later. In response to it though, another post was written to defend personal branding by Mitch Joel over at Twist Image rightly named Why You Need To Care More About Your Personal Brand. I encourage everyone to read both posts, the comments and decided for yourself. There is no right or wrong answer, just a matter of opinion.
Tips for Building Your Personal Brand – How to Write A Personal Biography
Tips for Building Your Personal Brand – How to Write a Short, Professional Bio
Your Personal Brand: What You Need To Build Personal Brand
What is a Personal Brand? Your personal brand is how other people perceive you. To make sure your self perception mirrors others’ perceptions of you, it’s important to articulate your unique value in a compelling, genuine, consistent and visible way. Your personal brand is held in the minds of others: it is how people feel
Personal Brand Building: Learn Writing For Your Audience
In school, you’re (hopefully) taught the importance of writing for your audience. Whether you have to write an essay for your sophomore English professor, or write a research paper for a peer-review panel, everything you write has a specific audience. Keeping your readers top-of-mind whenever you write is vital to getting your ideas across successfully.
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Online Reputation Management: Leaving Effective Forum Comments For Your Online Reputation
Commenting on forums demonstrates your ability tap into your expertise and help solve other people’s problems. Employers will search for your name in Google, and they will find the forum comments you’ve left – which is a good thing. Use forum comments as a way to strengthen the digital breadcrumbs you leave behind. Your goal