Author Archives: Katharine Hoffmann
Personal Brand Interview: Katie Colihan, Social Media Enthusiast and Freelance Consultant
This week I had the honor of interviewing someone, who in my eyes, is an expert in Social Media and someone I go to frequently when I have questions on this topic. I first met Katie Colihan a little over a year ago, after being connected through Twenty-Something Bloggers. We talked about the importance of
Personal Brand Interview: Social Media Marketer and Brand Manager, Steve Campbell
Steve Campbell is a Penn State University graduate and the creator of Social Branding Blog, which provides readers with information and resources on social media, marketing and brand management. As a Gen-Y’er, Steve realizes the importance of maintaining a strong online presence and taking control of your personal brand and turning it into an effective
Personal Brand Interview: Derek Shanahan, co-founder of Twenty-Something Bloggers
When I first started blogging, I never thought it would lead to creating my own personal brand and building friendships with other bloggers from across the country. Four years ago I discovered a site called Twenty-Something Bloggers. I started reading other blogs and discovering some truly talented and amazing writers from all walks of life. Derek
Personal Brand Interview: Nailah Blades of Polka Dot Coaching
I connected with Nailah through Molly Hoyne of Stratejoy. Nailah is a Los Angeles-based life, purpose and career coach who specializes in the quarter-life experience. After waking up one day face to face with her own quarter life crisis, Nailah became determined to help other women unlock their true passions so they may begin living
Personal Brand Interview: Co-Founder of Brazen Careerist, Ryan Paugh
I discovered this thing called Brazen Careerist one day when I was playing around on my Facebook account and noticed that a few of my friends had “liked” the page. Of course I had to find out what all the buzz was about, and boy am I glad I did! I quickly joined Brazen Careerist,
Personal Brand Interview: Brand Strategy Consultant Mary Petto
The Mary Petto brand represents approachable social media assistance. It’s inexpensive, it’s informative, it’s passionate about communication, it’s fun, and it’s for hire!
Personal Brand Interview:Life Coach and Stratejoy Founder Molly Hoyne
I discovered the fabulous Molly Hoyne through a friend of mine a several months ago. My friend raved about this thing called Stratejoy and how this project called The Joy Equation changed her life. When I found out my friend was going to be a blogger for Season 2 of Stratejoy, I started following Molly
Personal Brand Interview: Life Coach and blogger Jenny Blake
Jenny has worked at Google for four and half years, and is currently a Career Development Program Manager and coach. She also blogs at LifeAfterCollege.org, where she provides simple, practical tips about life, work, money, happiness and personal growth. Jenny’s goal is to help people focus on the BIG picture of their lives…not just the details.
Top 5 Job Search Tips on Cover Letters
In a market where job openings are scarce, sending a cover letter is crucial because it gives you the opportunity to tell hiring directors why you are qualified for the position and what you can bring to the table. It is important to discuss your qualifications and expertise without revealing too much or too little information. Employers want to know why they should hire you.
Personal Brand Interview: Career-transition Expert Billie Sucher
Do a job because it’s right for you, not because someone else ‘picked’ it for you. Each job you hold is a stepping stone to the next, so do your very best to learn from each job and respect it while you’re doing it. Give back to something or someone who needs a helping hand. And when you feel like your river isn’t flowing in the right direction, I hope you will muster the courage to change course, sooner than later.
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