Brand-Yourself: Brand-Yourself.com

Best of Social Networking: Top 5 This Week

Brand-Yourself.com

Here are the Top 5 This Week – @andywergedal Social Media, It is not who you know but how you know them! Are they real friends? Are they linkedin contacts that you met at a networking evert, or are they facebook friends who request that you join their mafia family? This weeks posts have a

Posted in Brand-Yourself.com | Tagged |

Social Media Etiquette for the Typically Sarcastic, Snarky or Rude

Social Media Strategy

Social media can be tricky at times for people who are constantly making sarcastic remarks, snarky comments, or are just plain rude to everyone. Though they say old habits die hard, it’s important to stay away from such remarks on the Internet, since it’s often hard to find the humor in the comments when just

Posted in Brand-Yourself.com, Online Reputation, Social Media, Social Media Strategy | Tagged , , , |

Best of Networking: Top 5 This Week

Social Media

Here are the Top 5 This Week – @andywergedal Networking, Networking, Networking. It’s not what you know, it’s who! Here are a few gems to help you network and track your progress. Andy’s Tip: If you can’t get anyone to talk to you, buy an iPad and go sit in your local Starbucks. It will

Posted in Brand-Yourself.com, Career, Social Media | Tagged |

Viral Marketing: How Online Reputation Spreads (Part I)

Social Media Marketing

As the driving force behind the revival of the Batman franchise and the recent blockbuster Inception, Christopher Nolan has cemented his place as a household name.  One of his most notable trademarks has been the large viral marketing campaigns for both The Dark Knight and Inception which created enormous buzz in the months leading to

Posted in Brand-Yourself.com, Horror/Success Stories, Online Reputation, Online reputation management, Social Media Marketing | Tagged , , |

Zynga: “Connecting the World Through Games”…and Social Media

Social Media Strategy

As is evident from my Facebook feed, people are going crazy over FarmVille (I don’t understand why, but it’s become a fad nonetheless). Zynga, the company behind the game, has the motto “connecting the world through games”, and they really were able to do so with FarmVille and their use of Facebook. Had it not

Posted in Brand-Yourself.com, Horror/Success Stories, Online Reputation, Social Media Marketing, Social Media Strategy | Tagged , , , , |

Cover Letter Debate: How to Know When to Send One

Job Search

Job seekers who have received advice from others on how to get a job in this tight job market have likely heard the statement “make yourself stand out” on many occasions.  There are a bunch of great strategies out there that, when followed, can really make a difference in a job search.  To stand out,

Posted in Brand-Yourself.com, Career, How To, Job Search | Tagged , , , |

Two Words that Characterize Your Personal Brand

personal brand

Words frequently have more than one meaning. No big surprise: you knew that. But did you know that a two-word pairing can have a whole different meaning, depending on the order in which those same two words are presented? That is perhaps much more interesting–and valuable–when you know how this two-word test can be a powerful

Posted in Brand-Yourself.com, personal brand | Tagged , , |

What Your Company Should Know Before Hiring A Social Media Analyst

personal brand

For most companies, social media is still an emerging platform.  Yes, many brands are visible, however, while some brands are faster to the social media market than others, everyone recognizes the importance of having a presence on at least a few social media sites.  But who will run such a campaign? Marketing (or Public Relations)

Posted in Brand-Yourself.com, Career, Social Media, Social Media Marketing, Social Media Strategy, personal brand | Tagged , , |

Best of Branding: Top 5 This Week

personal brand

Here are the Top 5 This Week – @andywergedal Old ladies and College grads were the hot topics of the week. Read these articles that feature the edges of the labor pool, from those who just graduated to those who want a new start in life (after 50 years, or so). The Top 5 This

Posted in Brand-Yourself.com, Career, Job Search, personal brand | Tagged |

Zappos Booms with the Help of Social Media

Social Media Strategy

Social media is a powerful weapon for everyone, people and businesses alike. Though some use it to the point of their eventual demise, others put it to work to create the ultimate brand. Zappos has been the picture of perfection for years now. With happy customers and happy, motivated employees, they’re clearly doing something right.

Posted in Brand-Yourself.com, Horror/Success Stories, Social Media, Social Media Strategy | Tagged , , , |